Pinnacle
A light, product-focused site for Pinnacle that introduces Pascal, its AI coach for managers inside Slack, Teams and Zoom.
ClientPinnacle
LocationWorldwide
ServicesUI/UX · Webflow Build
PlatformWebflow
lockheypinnacle.com
Making an AI coach feel trusted and practical
Pinnacle makes Pascal, an AI performance coach that gives managers personalized, real-time guidance inside Slack, Teams and Zoom. Buyers are HR and learning leaders who are wary of new AI vendors. The site needed to show how Pascal works, earn trust quickly and lead visitors to book a demo.
We kept the design light and calm, with a blue accent and generous spacing. A customer logo strip and endorsements from HR leaders come early. Pascal's five traits sit above a product mockup of the coaching chat, followed by impact figures, a scrolling wall of manager reviews and a privacy and security section.
Executive endorsements
Quotes from HR and learning leaders shown with company logos.
Coaching chat mockup
Pascal's interface shown with prompts, chats and voice mode.
Impact figures
Three outcome stats presented in clean, bordered cards.
Privacy and security
Dedicated section on compliance, security, safety and confidentiality.
How Pascal drives impact
83%Of colleagues see improvement
94%Monthly user retention
20%Increase in manager NPS
Inside the build
heypinnacle.comnorth_east
Logos and endorsements
Pascal product view
Impact stats
Manager reviews
Next projectStella
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